How much does a website cost in 2023, why is web design so expensive? How much does a website cost and are web designers too expensive? let's delve into the costs of websites and the pros and cons of hiring a web designer. Asking a question 'How much does a website cost' is a bit like asking an architect, how much is a building? Of course, it depends on whether you want a garage or an … [Read More...] about How much does a website cost in 2023?
How much does a website cost in 2023, why is web design so expensive?
How much does a website cost and are web designers too expensive? let's delve into the costs of websites and the pros and cons of hiring a web designer.
Of course to save you reading the below, you can quickly complete the Website Design Cost Calculator to give you a good idea of how much a website might cost you.
Asking a question 'How much does a website cost' is a bit like asking an architect, how much is a building?
Of course, it depends on whether you want a garage or an office complex! It's the same with websites, you can pay from a few hundred pounds to hundreds of thousands, depending upon your needs.
How much does a website cost, sounds like a simple question, but is it?
Before we get to how much does a website cost, let's start by defining why most businesses decide to have a website in the first place. There are five basic steps that most people or businesses go through when deciding to purchase a website.
- Step 1, with any business, is realising you need a presence on the web. That means, in the eyes of your customers you will exist.
- Step 2, is the realisation that your website is a key component of how you are are perceived in your marketplace.
- Step 3, is recognising that you have competitors who are also vying for your customers and therefore you need to figure out how to be better than them.
- Step 4, is understanding what is different about your business and presenting this online as your brand and business's personality.
- Step 5, is realising you need to actively market your brand across the web and utilise social media and other methods.
Now clearly you could create your own brand, build your own website and market yourself without any help and there are a range of website builders and tools available. But should you?
Should you build your own website?
The short answer is you definitely could, for a monthly fee, but should you?
Website builders such as Wix, Weebly, Squarespace and others are relatively cheap costing around £20/month upwards. If you are confident in your skills in both designing the website and marketing it, then you could give it a try.
It can be a way to try things out, or have a preliminary website to test a new business idea.
There are a couple of potential downsides though;
- The websites can sometimes be slow to load, you can check the site speed here, https://developers.google.com/speed/pagespeed/insights/
- May not be the best for SEO.
- May not be expandable with new features as your business requirements grow.
See here for a review of popular DIY website builders.
Perhaps more importantly, by going it alone you will miss out on the guidance that a professional web designer can bring. In fact, even if you don't engage a web designer and eventually decide to do it all yourself, it's still worth talking to web designers to benefit from the years of experience they bring. Also do you have the creativity and knowledge to create your brand yourself, or could it be a good idea to bounce your ideas off a professional? See here for more information on the importance of business branding.
Opportunity Cost Consideration.
To summarise, good, bespoke web design is a labour intensive activity that supports the business goals of an organisation. It does this by delivering business opportunities directly (through contact forms and other interactive features) and indirectly, by establishing the brand in the minds of customers, who act positively with confidence in the business. Website speed, SEO, design, support, integration and features are all part of the overall solution.
Good web design is a long term partnership and although may appear expensive, in the long term is an essential investment in the success of the business as a whole.
How much does a website cost, in detail.
How Website Design Cost Saver works
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Choose your web designer.
Website Design Cost Saver is a free and simple way to find a website designer/developer to create a fantastic website.
Get a website design quote now, while you wait for more to roll in.
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